Tag Archives: OTAir

December 22, 2008

Short codes may save traditional media

  Thanks to Jim Washok at OTAir for sending along Nielsen’s “The Short Code Marketing Opportunity.”   This is a great primer on how marketers are using Common Short Codes or “short codes” for text (SMS) and multimedia (MMS) messaging … Continue reading →

Leave a Comment

Filed under Daniel Durazo, Hispanic marketing, Mobile Marketing

Tagged as , , ,

November 22, 2008

I love my iPhone more than I love you

  Today I was multi-tasking, downloading Apple’s new version 2.2 software for my iPhone (google maps street view looks great) on my iMac, while reading my friend and colleague Tony Scida’s blog on my MacBook.    Tony’s got a great … Continue reading →

2 Comments

Filed under Daniel Durazo, Mobile Marketing

Tagged as , , , , , ,